Website

The Adelaide University Sport website provides clubs with the opportunity to have an online club website hosted within the Adelaide University Sport website. Clubs can use the Adelaide University Sport website to promote club news, information and activities to current and prospective members. The website also greatly assists those managing club memberships and finances as it has the capability to sell club memberships and products.  

The ‘Club/Membership Management’ feature allows you to: 

• Store information about members 

• Email and SMS members via the website 

• Gather information such as medical history 

• Store important club documents for club committee 

• Limit who can access and edit the ‘back-end’ of the website 

The online store feature allows you to: 

• Sell products, including club memberships, uniforms, pub crawl tops and event tickets 

• Link the AU Sport Membership products to club membership products 

• Email and SMS people who have purchased different products through the website 

Marketing

Brand Guidelines 

We have been in the process of rebranding since late 2019. Our new brand celebrates our history while bringing our brand into the modern era of university sport and further aligns us with the University of Adelaide. 

All clubs are required to transition to our brand guidelines.

Uniform and Merchandise Guidelines

Our uniform and merchandise guidelines ensure that AUSF maintains a consistent look and feel, strengthens our brand, and ensures our clubs adhere to their affiliation requirements.

These guidelines have been developed for the reference of affiliated clubs when designing club uniforms and merchandise. 

Club Marketing Platforms 

Understanding what your club stands for, where it wants to go and how it will get there will help create clear communication, brand and image for your club. By setting out marketing, brand and event strategies, you are one step closer to becoming a club that stands out from the crowd and will be on its way to being the dominant club in your community. 

Social Media 
Social media tools such as Facebook, Instagram, LinkedIn and Twitter are a great way to promote your club and its activities, but clubs do need to understand how social media activities can have a positive and negative impact on the club. Tips and guidelines on using social media can be found in the Adelaide University Sport Social Media Guidelines. 

Club E-Newsletters 
Are an important means of communication to club members and other interested parties; and can assist in the development of club culture. There are many free online tools such as ‘MailChimp’ that can help in the development of e-newsletters. 

AU Sport E-Newsletter 
Is developed monthly and includes clubs and organisation news, upcoming events and general interest stories. You can email your news and photos to sports@adelaide.edu.au

On Dit 
Is the student magazine and the editors are keen to include sports features. Belinda Rutherford has been recently appointed Sports Editor. This is an ideal means of communicating with the university community. You can email the editors at onditmag@gmail.com 

Student News 
Is a weekly online newsletter emailed to all University of Adelaide students. Clubs are encouraged to submit news and upcoming events to Student News here.

Notice boards and brochure displays 
There are a number of notice boards and brochure displays available around campuses and outside our office (Cloisters) and in the Fitness Hub.  

Other resources: 
Sports Community Social Media Check List